All posts filed under: Shooting location

Summer campaign Styling for DFS. How to get the costal vibes. Read on www.karinecandicekong.com

My styling for DFS Sofas

Last month, I flew to London to style the Summer campaign for DFS which took place in a magical place in Seasalter, Kent. As the photos have been featured in the press, I’m now allowed to share them with you here. The brief from DFS was to achieve a costal look around this beautiful sofa which is part of the French Connection collection (the coffee table too is from DFS, stunning isn’t it!?). I wanted to stay away from the costal shabby chic look we often see in magazines so my inspiration for the photoshoot was the beach houses that line the coast of Cape Town in South Africa. The location was just perfect for this! To achieve the look, I introduced textures using this striking Z1 pendant light with a black sisal shade as a centre piece to complement the blue of the sofa and this pretty basket  and added soft furnishings with patterns using handmade indigo throws and cushions.